Brief
PROJECT A premium video startup serving businesses and consumers with music videos, movie trailers, tv trailers, game trailers, and sports in formats relevant to each context. I was recruited to this team by former head of growth at Vevo, Aaron Burcell, and was asked to design the entire look and feel for the first version of the consumer facing app. We acquired Seattle-based company, Screencast, and I lead the rebrand of integrating the company under the loop brand identity. FOCUS Creative Direction Brand Strategy Product Design Marketing & Growth CREDITS Jon Niermann, CEO Liam McCallum, CPO Aaron Burcell, COO Stephen Rodriguez, Growth J Melilli, Creative Director Following Assets By Future Büro YEAR 2016-2017 VIDEOS https://www.youtube.com/watch?v=5qkW8DLGSao
